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When we try to look at a flame from another angle, say, from top view, we only see one circle with two colors transitioning from red to yellow, inside out. And that's where the logo was inspired. A drop shadow was added after the first circle to make it a bit more than simple and just to add a little sophistication to the design. On its lower right, a symbolic flame was added to make it more playful, making it seem like an inverted shadow.")
:format(webp)/99designs-contests-attachments/102/102603/attachment_102603944 "The logo symbol represents the most emphasized characteristics of the company based on the given design brief; sophisticated, geometric, and mature. Another figure - a crown - can also be distinguished to mark its other meaning: hierarchy and status. Its origin was to mainly exude sophistication without being obvious of its nature when the symbol is separated from the logo texts.")
:format(webp)/99designs-contests-attachments/102/102604/attachment_102604448 "The inspiration behind this design is to make it more playful yet suitable for all ages. It is modern by using the current design trends, and economical without having to sacrifice its class. Added to the logo are some broken curved lines to make it more youthful, approachable, and less edgy.
Since part of the design brief is to possibly add a mascot to the logo - to add a little more character and bubbliness, eyes were added with a little wideness and curious eyebrows as if asking its audience \"what's the answer?\", of course, Yes!")
About
Keema Studio is a multimedia service provider specializing in Branding Design. Keema's work transcends in style and ensures the quality of work handed, visualizes the client's ideas and needs. Be it in print, social media content, and digital work, which ever medium, Keema puts style to it! Let's talk!
Member since:
December 12, 2018