Portfolio
:format(webp)/99designs-work-samples/work-sample-designs/3551409/62747e11-ded5-43e4-802a-334285c4b04e "Before a visitor reads a single line, they’ve already felt something. Images, fonts, colors, layout, movement, and the way they respond to each other — all of it speaks volumes.
I build visual environments that reflect who you are and shape how people respond. When the design is right, the message resonates before you even say a word.")
:format(webp)/99designs-work-samples/work-sample-designs/3551409/e60611bd-860d-4dcc-b211-3523e5921d4f "Just as the impressive portfolio of Added Dimensions expands each year, their website also needed to reflect their ever-evolving style. The new site was built on Squarespace to enable a more nimble in-house process for frequent project additions, press features and new partnerships.")
:format(webp)/http://s3.amazonaws.com/projects-files/189/18944/1894480/d2f66ed8-2e57-4924-aacf-a7b648d1b2c8.png "The Minnow Wellness website sets a new standard for modern health clinics, ensuring that Minnow Wellness stands out as a leader in women’s healthcare. With a focus on balance, beauty, and an elevated user experience, the site seamlessly integrates stunning visuals, a refined color palette, and interactive design elements to create a space that feels as nurturing and forward-thinking as the clinic itself.
One of the standout visual features of the website is its use of high-end imagery of the brand-new modern facility. By giving potential patients a preview of the environment where they will receive care, the site instills trust and credibility and creates a seamless bridge between the digital and real-world experience.
A dynamic slideshow expands on hover, adding movement and flow while ensuring that content remains engaging without overwhelming the layout.")
:format(webp)/http://s3.amazonaws.com/projects-files/198/19842/1984252/35ebc1c3-1c02-4a82-bcb6-fc4a666af715.png "An author’s website can hold more than books. It can hold the feeling of stepping into another world.
For science fiction, horror, and mystery writer Melissa K. Magner, her heroines are often women who step into their own power, navigating love, loss, and self-discovery in ways that blend the magical with the emotional. My goal for her site was to give potential readers that same richness and depth—before they ever turn a page.
By weaving together layered visuals, multimedia touches, and intentional pacing, the site becomes its own kind of story and a piece of Melissa’s author identity. Visitors discover who she is, why she writes the way she does, and how her life experiences inform her worlds. For readers who crave more than just a plot summary, this connection can be the deciding factor in picking up a book.")
:format(webp)/http://s3.amazonaws.com/projects-files/170/17006/1700678/94af7281-59a4-4bea-b760-9e862873a423.png "A passion hobby has turned into a delicious business for Buttermilk’s Bakery for a couple referred to as “the local cookie dealers” by friends and family in Ohio.
The website design is playful yet dramatic, featuring mouth-watering professional flat-lay photography of each of their custom recipes available for sale on the commerce website.")
:format(webp)/http://s3.amazonaws.com/projects-files/196/19660/1966062/233ffd24-6da9-4818-8eca-2f1a9f093edf.png "When someone decides to work with a dietitian, they’re opening the door to vulnerable conversations about their health, habits, and goals.
For Registered Dietitian Nutritionist Morgan Roberts, the balance between expertise and approachability is critical to her business philosophy. My job was to translate that into a cohesive visual identity and website that would feel inviting, trustworthy, and infused with her personality.
A Logo That Sets the Tone
We began with a new logo, which needed to convey a confident modernity with a softness that reflected Morgan’s warmth and individualized approach. The defining feature of the workmark is a bold, curvy font that establishes a design-forward, professional look while keeping the mood light and approachable. This balance is ideal for a health-based brand, where trust and relatability must work hand in hand.")
:format(webp)/http://s3.amazonaws.com/projects-files/190/19024/1902466/6540dca7-4219-48c5-b1f2-886dbab9b4b8.png "The goal for the website was to create a platform parallel to the practice itself using visual language that mirrored the studio’s work in its space, rhythm, and pacing. Each element functions like a carefully framed view, placed with the same attention to proportion and context that defines the architecture it represents.
The homepage sets the tone with a single, immersive full-bleed image. The logo and navigation are the only visible elements, and even they sit quietly in the frame. To add a sense of ceremony, entry is preceded by a brief splash screen with the studio name and a subtle fade transition.
The rest of the site follows suit: clean, clear, and structured with intent. Ample white space gives each page room to breathe and creates a sense of calm pacing throughout.")
:format(webp)/http://s3.amazonaws.com/projects-files/192/19216/1921615/8020396a-00a4-4c9d-a1a5-182d4d75b4d4.jpg "Juicebeats Photography needed a portfolio-forward website that was just as cinematic as their work. From the first image, the site makes it clear that this is about story and connection. It’s a romantic, heirloom work that visitors will return to.
The homepage opens with a full-bleed image from their portfolio. That decision to let the visuals speak first sets the mood for everything that follows. Throughout the rest of the homepage, large photographs continue to anchor the site, with text layered sparingly in curated sections. Each one is selected for color, movement, and mood, not just variety.
The site introduces a scrapbook-inspired layout in key sections. This approach allows images to be shown in varied scales and alignments, mimicking the feel of a physical album. It evokes tangibility, as though you’re flipping through a beautifully curated collection of moments, not browsing a gallery on a screen.")
:format(webp)/http://s3.amazonaws.com/projects-files/187/18798/1879824/b568ef8c-5223-4a3a-b636-eca741f3967c.png "The website for Live to Flourish beautifully reflects Stephanie Ulfig’s mission of helping individuals thrive and grow through a holistic approach to healing.
Design Highlight: Soft, Healing Color Palette
The site’s palette of warm ivory/beige and a rich dark green creates a serene and restorative atmosphere. These colors draw visitors and set the tone for an experience that feels both nurturing and empowering by:
Evoking Warmth and Comfort: The ivory tones provide a soft, welcoming backdrop that feels safe and inviting.
Inspiring Growth and Vitality: The warm dark green symbolizes growth, harmony, and connection to nature, aligning with the site’s message of thriving and flourishing.
Creating Balance: The interplay of these tones establishes a sense of equilibrium, reinforcing the site’s focus on emotional and nervous system balance.")
:format(webp)/http://s3.amazonaws.com/projects-files/191/19181/1918156/d88f7181-6c9c-4a03-a754-3213b3927801.png "Luna Revival brings something different to the fitness space. Instead of stark contrast or high-energy visuals, the site is wrapped in cosmic symbolism and confident warmth. It speaks in curves, colors, and symbols. It feels grounded, luminous, and entirely unique.
Whimsical celestial illustrations create a symbolic framework, echoing the name, of course, but also representing the phases of life that Luna Revival helps clients move through: birth, expansion, growth, and transformation.
The color palette does a quiet but essential job of anchoring the visual identity.
Whether you’re navigating new motherhood, shifting into a new phase of life, or returning to yourself after a period of change—this is a place to feel strong, capable, and cared for.")
:format(webp)/http://s3.amazonaws.com/projects-files/191/19109/1910921/c8c2bc24-5161-4d50-bef0-6da1503bab5d.png "The Humanity at Work website was designed to reflect the company’s mission of business transformation through authenticity, engagement, and purpose. With a visually strong and memorable brand identity and a layout designed to drive tangible business outcomes, the website not only supports Humanity at Work’s offerings but also establishes its role as a leader in business transformation.
At the core of the Humanity at Work website is a strong, well-defined brand identity. The company’s modern organic color blocks and distinctive font choices are key assets that shape the overall tone and structure of the website. Bold, organic color block elements reinforce the company’s forward-thinking, modern approach to business transformation and provide visual structure while ensuring the site feels modern and human-centered rather than rigid or overly corporate.")
:format(webp)/http://s3.amazonaws.com/projects-files/183/18329/1832970/0ccdc3bc-6b6c-4ba8-b03f-1ce23f88bf57.png "Rely Travel offers bespoke travel planning for both leisure and business clients. The website captures the experience of working with a high-touch travel advisor—elegant, polished, and personal from start to finish. It’s a tone-setter, a trust-builder, and a digital reflection of what the brand delivers: once-in-a-lifetime experiences handled with care. There are no cluttered menus, complicated forms, or endless scrolling. Everything is easy, effortless, and designed to feel like a service already in motion—an invitation rather than a pitch.
Highlights of the design include:
* A Cinematic Welcome
* Rich, Luscious Destination Photography
* A Sophisticated Logo
* Cream and Warm Green Sets a Tone
* Spacious, Elegant Layout")
About
My work centers around creating beauty, helping my clients increase profits, and presenting them as thought leaders. For over a decade, I’ve worked with clients around the world to bring their vision to life and help them focus on what they do best. That commitment earned me a place on Squarespace’s Platinum-level designer team.
Country:
United States.
Member since:
December 24, 2018
Reviews
"I would work with Sara a million times over! Super easy to work with, very responsive, and truly brought my vision to life."
mollypembel
reviewed 3 days ago
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"Outstanding to work with on my website. Highly recommend."
padeheeJ
reviewed 13 days ago
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"Sara exceeded my expectations with the design of my website. She took my vision to a whole new level. She’s a great communicator, and I highly recommend her."
coachdomrosH
reviewed 23 days ago
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"Beautiful website! Sarah is responsive, detail-oriented, and knows her craft so well. I couldn't be happier. "
Anonymous client
reviewed about 1 month ago