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:format(webp)/99designs-contests-attachments/159/159835/attachment_159835008 "The overall shape is clearly an abstract eye, which ties directly to the word “Eye” in the brand name.
The pupil/iris in the middle gives the feeling of focus, observation, and precision — perfect for a brand that deals with numbers, analytics, or data.
The curved line forming the top and bottom of the eye resembles a stylized letter “E”, with its flowing strokes symbolizing clarity and direction.
The circular dot in the middle of the design works as both the iris/pupil of the eye and the letter “O”, tying visually into “On” from the brand name.
The inner negative space within the eye outline, especially the angled stroke near the right side of the eye, subtly creates the impression of an “N”. This links back to Numbers.
Overall, the design is a clever fusion:
Eye shape = vision, insight.
E, O, N hidden inside the form = a direct link to the brand’s name.
Blue tones = trust, intelligence, and reliability (common in finance and tech).
Thank you!")
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About
I am a freelance photographer, videographer, and a graphic Design. It started as a hobby and later on developing into a skill that I use for my current job. As an artist, I always make sure that I meet the desired outcome of my client and at the same time, make them love my art as much as I love it.
Country:
Philippines.
Member since:
October 15, 2014