Chris.gibbs needed a new web page design and created a contest on 99designs.
A winner was selected from 88 designs submitted by 19 freelance designers.
World Projects South Pacific
We specialise in group travel for music, sport, dance and other educational programs.
With an emphisis on music tours and music festivals (we produce our own music festivals for students to attend and perform in incredible venues, experience clinics and cultural exchange with other participants from around the world.
As such, our target market is mainly school music teachers, principals and music directors for the music side. Sports teachers, language teachers etc for the other non music tours.
Our colours are pretty much as our current website shows. However, I think that the way the layout makes it hard to visitors to clearly navigate and see what it is we do.
We have two main marketing phrases we want to incorprate:
"Motivate, Focus, Experience"
"Experience the World through Music"
We want a focus on Music as this is a primary market and tour type. There should be a section for all our music Festivals, a section for other music tours (Custom Tours) that maybe shows options like Italy, Singapore, USA, Cuba etc etc, a section for Sports Tours, a section to show Religious Tours, Language Tours, Dance/Drama Tours etc.
Once again I must stress that music is our priority here and should be the main focus but we do want to show that we will do other tours as well.
We also want to encourage visitors to contact us from the home page.
Home Page:
To give the viewer an instant idea of what our company does. Our current site is reasonably fresh but it is easy for viewers to not know what it is that we do without reading small print and browsing to other pages.
This page should show our logo, be clear as to what it is we do, have links to all our required pages (as per current site) and be professional.
It should also show "Experience the World through Music".
Our primary menu options should be as follows:
Home Page
Music Tours
Music Festivals
Other School Tours
Gallery
Testimonials
Contact Us
About Us
As you can see from our current site, there is a revolving banner that changes randomly. The new site does not need to have such a banner system (but is OK if it does) but should show some pictures of musicians in particular to also show people what it is we do. Many pictures are able to be downloaded from our Gallery section.
A clinical business site with no creativity.
There are quite a few photos on our website under Gallery of performers at our festivals which you may want to use in some way.