Our website is a destination for new mobile app game players, press, and potential investors.
Hullabu makes mobile (tablet and phone) that are story-based and designed for adults. Many of them are "Hidden Object" games and a few have been developed using licenses such as James Patterson and Agatha Chrisite.
Game players - The audience is described as "casual gamers" - they're very comfortable in the iOS/iTunes environment. The demographic is predominantly over the age of 35 and over 80% female. It's notable that this audience notoriously does not want to be "pandered" to and they don't think of themselves as gamers. They may be coming to us either to learn about our games, our offers (sales), or they might need customer support.
Press - Those that might want to see stories about our content, sales, future plans, etc. They need a way to contact us.
Investors - They want to know about our team, our stats, our vision, our goal, and an easy way to contact us.
From a "back end" perspective, I REALLY like how easy it is for me to update the site myself using wordpress. I like to be able to add new stories on the fly, add content, add media, add game links, press releases, etc.