This feedback isn’t necessarily only applying to the design work but more of how the contest selection process was conducted. There were many revisions for the final deliverables due to misaligned expectations. The contest selection process was based on logo design which Fortunegraph Studios did a great job on but the final deliverable include a brand guide which took a lot of communication before we were satisfied with the work. At the end we had to request for handover extension and we also had to do quite some handholding on our end to check the final details. For future reference, I wonder how this can be done differently since the ability to design a logo doesn’t translate to delivering a well-done brand guide.

Review by anonymous client