Great design. Listened to feedback. Quick to supply files. Great experience.
It was a clean, professional, and creative design that incorporated symbols that tell the story.
The designer followed our instructions to a "t" and gave us exactly what we requested. Thanks for the great design work!
Raw is an excellent designer/illustrator! Raw is willing to make changes, take creative direction, and work quickly. I would definitely work with Raw again on future projects.
How Peter Viviani started their logo design journey
Who are you known as?
Viviani Destination Specialists
What’s your company slogan?
"Destination Specialists" - Viviani is the main part, then this should be included although it's not a "slogan."
Tell us a bit about who you are and the people you reach
We started off as a touring/travel company in the wine countries of Napa and Sonoma (California) and have now grown into a full blown destination management company. Our specialty is putting together custom packaged trips that include everything from wine tours, hotels to adventures (biking, hot air ballooning, race car driving etc). Our client base is the 1% and we want our logo to reflect the level of experiences and exclusivity we offer. Below is our company description we have been using for marketing materials:
"At some point, perhaps when standing in a cool, dark wine cave tasting barrel samples with a winemaker, gripping the wheel of an Audi R8 around Sonoma Raceway or in the seat of a helicopter while gazing at waves washing over a Malibu beach at sunset your clients will have a moment they’ll never forget. Viviani prides itself on not just providing custom trips but offering indelible moments that transcend typical tours.
The Viviani staff has more than 30 years of experience in West Coast travel and close, local connections to offer clients authentic and invigorating activities. Owner Linda Viviani is also a winemaker who knows all of Napa Valley’s hidden gems as well as other wine regions in California, Oregon and Washington. Don’t follow the herd on the same old tour bus, book with Viviani and experience the very best of the West."
What industry do you think your business is most related to?
Travel & Hotel
Logo types to explore
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
I'm really liking the use of negative space with logos, and I've been trying to play with it myself but have just hit a wall and am over all my tries (I'm no where near a designer haha).
We would still like to incorporate the grapes in the logo, however, we are not opposed to using other travel related icons such as compass, map icons etc in case you have a design that may be along those lines.
I'm really looking for some fresh new opinions on where to take this. You can view our old logo attached and also one of the ones I played with personally.