The Wheely is the revolution in the evolution of transportation. Our product is going to change the way you travel & interact with the world around you.
TheWheely.com is a portable, self-balancing, electric scooter that is hands free to operate. It is light weight, convenient and easily controllable. The Wheely can be taken to the office, restaurants, local shops, airports or even the subway. It really is a new mode of transportation, and is ideal for urban or suburban environments. The built in carry handle, makes getting up and down steps very easy and can simply be stowed away anytime necessary. Strong, precision aluminium pedals, with anti-slide grips easily fold up or down for use or storage.
The target audience for the product is broad, as it is intended to appeal to a wide range of individuals. It would consist of individuals who are:
-Male or Female
-Sufficient discretionary income to make a luxury good purchase
-Between the ages of 16 - 35
-Enjoy sports and the outdoors. Adventurous, risk takers
The logo will be utilized on the corporate website, as well as on packaging and the device itself (picture provided), so it will need to be easily recognizable, and simple to print.