Webapp for simplifying job recruitment process by letting Talent present themselves via video. Reduces paper pile and makes it easier to Cath the applicants’ personality.
Slogan is: Personality matters! But it should NOT be included in logo
The clue is that finding the right person for a job is like finding the needle in the haystack.
Audience for service:
Medium sized business-owners. Recruiters.
Values to communicate:
Keywords for logo:
Simple and elegant
3 colors/variants maximum
Should be understandable also in Black/white version
Company name can be written: Haystack, haystack, HAYSTACK
Make divide name into Hay and Stack, in 2 different colors.
Too many details