Marketing885 needed a new logo design and created a contest on 99designs.
A winner was selected from 208 designs submitted by 28 freelance designers.
Mixperia.com
not essential, but would like to see examples including: Vive la mejor expericia de tu vida! (It means "Live a once in a lifetime experience")
Globe Experience group, now to be re-branded as Mixperia.com is an online company dedicated to provide meaningful and unforgettable experiences overseas.
The experiences offered are aimed to fulfil life changing personal goals in the areas of education (languages, higher education, skills), work (placements) or personal development (travel, experiences or hobbies).
Our major selling point will be a product concept we will launch in the market that will become our differentiating factor, we will create bespoke packages for our clients making their journey a whole once in a lifetime experience, hence our new brand....
MIXPERIA = MY MIX OF EXPERIENCES = COURSE + TRAVELS + EXPERIENCES
An example of a typical package could be = Studying English in London + a round trip around Europe + Driving a Lamborgini at silverstone or Doing a DJ course at Ministry of Sound. (example).
Market Target
• Young to mature professionals.
• Upper-middle to High income class.
• Age range of 22 – 38.
• Culturally inclined, used to and comfortable buying online.
We want to target people who:
• Are looking to boost their careers by learning with languages, living other cultures and expanding their network across the globe.
• Are looking for a change in their personal lives.
• Are looking to broaden their horizons and are looking to live their lives to the full, travel and see the world.
• Companies that want to develop their teams to compete the globalised economy.
Brand Personality
Mixperia.com will inspire total trust, the highest level of professionalism, maturity and confidence in our clients. Clients would feel they can trust one of the most important decisions of their lives in our hands. At the same time, Mixperia.com will be perceived as fresh, innovative, entrepreneurial and inspiring, where clients can identify themselves with the brand.
The brand would be also perceived as a company our clients can rely on for the long term and that perception would have been based on positive interactions and surpassed expectations of previous experiences with the brand. Mixperia.com will seek to maintain and look after these relations and clients would perceive this relation as a valuable one, as they will have the certainty they can continue to trust the company for future important decisions and needs, those of them and their relatives and friends.
Please see the enclosed Brand Brief.
We love "Color-Coordinated Compound Words", and word marks, embeded in a logo.... the more creative and different (web 2.0 like'ish ) the better. But bear in mind that this is premium upscale company,
Find out how a design contest works or learn more about our logo design services.