** See attached document for full details and example mascot images
** Designers please make sure you check the attached document for the
specific mascot photos that we would like to base our logo on. we are
not looking for a generic clip art / hippo in the logo. thanks :)
Downsideup Games will use our hippo mascot as part of the company
logo. Our mascot is HipHop a cute, lovable and very furry hippo. In
the logo, we expect him to be drawn/rendered/cartoonized. See
attachments for images.
The words Downsideup and Games will also be in the logo, with emphasis
on Downsideup with the word Games appearing next to or underneath.
The logo for Downsideup Games will feature a drawing / rendering of
our hippo mascot placed somewhere in the logo and the name of the
company: Downsideup Games. This is the only hard requirement. The logo
design is completely up to the designer.
Colors used should be complimentary to the colors of the hippo mascot,
or can contrast. The hippo should be drawn/rendered in a way that
emphasizes his detail, features and stays cute and friendly.
The logo should be created to support two color versions:
• Against a white background – for use in slides, letters, etc.
• Against a black background – for use in digital media, on
We anticipate having additional versions of our logo with an altered
mascot design for different games, (e.g. giving him a cute ghost like
appearance for our Ghost Hunt game, giving him a sword and shield in a