We are launching a brand for a master limited partnership company, this group invests in companies which own natural gas pipelines, storage facilities, shipping services, etc. Basically it is infrastructure for the energy industry. This is a $100M investment fund so very sophisticated, professional, conservative, and it must be 100% institutional quality. This has to be the quality and rigor/feel of what a Goldman Sachs or a JP Morgan would look at and trust with their money. This is a 25 year old business ran by someone who is 55 years old and they are well respected so the logo should say as much and not be too playful or abstract or wishy washy. I want to have a logo that is strong, distinct, symbolic of a oil and gas pipeline and something that is sophisticated feeling and detailed - nothing clip arty please.
Here are images of a few pipelines:
Please note - if someone wanted to submit a unique design that integrated the brand name MasterLimitedPartnerships.com into the logo what could be done is taking image #4 above - a oil and gas storage building - have a pipeline running from that and under the words Master Limited Partnerships.com - that would be one creative idea. Also, the sister brand initials are DW so we would want to have a small DW on the tank or any storage tank image that may be incorporated.
It is not required to use a storage tank or incorporate that with a pipeline,but in every case I think a pipeline should be used and it needs to look like a fat oil and gas pipeline not a pipe under your kitchen sink, etc.
Thank you in advance for the help.