AfterSchoolChessClub got their new logo design by running a design contest:
Design a kid-friendly Chess Club logo
Check out AfterSchoolChessClub's Logo design contest…
We teach elementary school students (ages 5-10) how to play chess as an after school program. Our lessons include chess adaptations of children stories (like the three little pigs) and our own unique characters (like Zig and Zag, the trouble making bishops) to help our students better remember and relate to what we teach.
I have a very clear idea of what I am looking for with a logo as far as lettering and shape. The designer I choose will also be a candidate for some illustration work moving forward, as I would like have to unique kid-friendly illustrations of each chess piece for merchandise sales (hats, shirts, etc..) in the near future. The logo should have the text "After School Chess Club" wrapped in a circle around an image of a kid-friendly illustrated chess piece (or two). "After School" on top of the piece, "Chess Club" underneath. Feel free to experiment with variations of this "circular shape" idea. The chess piece should be doing something fun, and/or look silly in a way that fits the character of the piece. The most creative and impressionable piece illustration will be chosen. The font for After School Chess Club should be bold, kid friendly, and easily readable. Each illustration of a chess piece should be easily distinguishable as a chess piece and not just a medieval character. Illustrations should be colorful and fun. Font can be single or multi colored. For inspiration consider the ideas below and themes that 5-10yr olds are currently/usually interested in, i.e: dinosaurs, dragons, star wars, robots, pokemon, princesses, anything disney, etc... Ideas for illustration: A "Family Portrait" of all or some of the pieces, doing funny actions (i.e bunny ears, funny faces, jumping/dancing). A "Couples Portrait" of the King and Queen, or Two Knights (boy and girl) riding on horses who are in love. A standalone portrait of a King piece with a cane A standalone portrait of a King piece teaching pawns An illustration of any chess piece that looks kid-friendly and unique.
$299 Bronze package
Every design category has flexible pricing for all budgets. Logo design starts at $299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
AfterSchoolChessClub collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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