AFE Crane needed a new logo design and created a contest on 99designs.
A winner was selected from 114 designs submitted by 39 freelance designers.
AFE Crane
AFE Crane (previously American Fabricators & Engineers) designs & fabricates overhead material handling equipment for use in machine shops, factories, etc.
I'd like to explore the following colors:
Blues: Knowledge, trust, calm and honesty.
Reds: Energy, action, passion and love.
Light neutrals: Purity, balance and sophistication.
Our current logo is a representation of a hoist hook with 4 direction arrows.
No Yellow - our products are only painted yellow for safety
http://www.americanfab-eng.com/
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