A London based boutique public relations agency specialising in worldwide travel and luxury lifestyle. We are media experts with established and proven contacts within the travel industry and with travel, business and lifestyle media. We provide a professional, bespoke, premium media relations service to national and international clients. We have a strong travel background and a team which gets under the skin of a brand, emerging or established, to ensure it excites and appeals to media and other influencers worldwide.
We are a small team and intend to stay that way, ensuring that you only have experienced specialists representing your business. A small, flexible agency, we know which journalists will be interested in your business and can provide them with stories tailored to their preferences and style. We only take clients that we believe in passionately, so journalists know they can trust us. This is particularly important in the high-end luxury sector; we never lower the bar and our media contacts know this.
• Media coverage - identify news stories, develop feature ideas, create angles for food, lifestyle, health and beauty pages and use photography to sell in a story.
• Launch of new products and services
• PR planning - strategic PR plans for our clients, setting out creative news and feature ideas each month.
• Social Media
• Crisis communications
Background story of the name:
Bit of a silly story – in a previous job my boss and I decided we were such an awesome PR duo, we should name ourselves Danger Mouse and Penfold (from the childhood cartoon). Since then it stuck. I’ve always been referred to as Penfold. Obviously I’m not planning to represent that on the website or logo in any way, but thought it might be some useful background information.
Aiming to get clients who are luxury, experiential travel companies, luxury lifestyle clients (food and drink etc) and boutique hotels