From the start to the end of this contest only Jendi from Sobat Design stood out for us. Ticked all the boxes , from understanding exactly what we wanted to making small changes promptly.... and they delivered what we think is a very contemporary logo design.
Will definitely be inviting them on future projects.
How BIG RED CRANE started their logo & business card journey
Who are you known as?
RAW Metal Furniture
Tell us a bit about who you are and the people you reach
We run a family owned steel fabrication business that predominantly deals with residential and commercial steel construction. Over the last few years we have noticed a spike in steel furniture and garden art requests from our customers.
We are starting up a new business that will deal exclusively with these customers.
We have several pieces of furniture i.e. dinning tables, coffee tables, chairs , wine racks even lighting designs that we are ready to produce.
Our target audience will be everyone from the renovating couple that needs to add that WOW factor to their fresh new renovated room, to the creative architect or designer for their new project.
What industry do you think your business is most related to?
What colors do you want to see in your design?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
I would like the design to have a silvery metalic finish on the logo.
without wanting to steer the designers in one particular direction, i though hexagonal bolt head around the logo as if it was a tag fixed to a product. That way we can also create labels or price tags that will be hung off the products when on display.
Think metal and industrial.... sharp , sleek and sexy furniture.