We offer a turnkey, automated media planning / buying solution for advertisers and their agencies wanting to advertise consumer products and services to military members, their families, retirees, civilian contractors on U.S. military installations around the world. Such products are those offered non-military audiences. from detergent to insurance to automobiles, etc.
Out-of-Home on a military base can include banners, posters, digital screens, closed circuit TV, base websites, point-of-purchase, etc.
Our target market is really young professionals working at advertisers and their agencies. So it is a B2B offering. Over 50% of our target is female, probably between 25 and 40. This is the advertising industry and the brand should be more playful, colorful and creative.