How gpccsantacruz started their logo & brand identity pack journey
Who are you known as?
Greater Purpose Community Church
Tell us a bit about who you are and the people you reach
We are a progressive church that meets in an open bar on Sunday. We are open and affirming LGBTQ, and very liberal politically. We are also activists, embrace science from the pulpit etc. We want this logo to also transfer into our future business. We will have a Greater Purpose Brewing Company in the near future. We will split the profits we make with local charities in Santa Cruz CA.
What industry do you think your business is most related to?
What colors do you want to see in your design?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
We would like to have a modern logo with a redwood trees, rainbow colors (if possible but maybe more earthy in tone), and a monarch butterfly if possible. We really want this logo to symbolize activism, new beginnings, and inclusion of all people. If you cannot do that with a tree and/or butterfly that is something we can consider when you submit your concepts. Ultimately we will choose the best looking logo that captures our values of charity, inclusion, and social justice.. However we need this logo to also scream "doing good for others" as well. When we open our brewery and we bottle our beer we want people to know that 1/2 the profits go to charity when they see our bottle on the shelf. I will attach our old logo as we are changing our name and need a high quality and modern logo that will be a good brand for our target demographic (21-50 year olds). Our audience will mostly be online that watch our services live streamed. We need a good logo to build our brand.